Sunday, September 5, 2010

Associates and Resources


Full Disclosure: I’ve been in business since 1989 and I’m constantly being approached by companies and individuals asking me to feature their products and services, usually in exchange for a referral/affiliate fee. I reject most offers. Those I do endorse, meet strict guidelines, including those on this page.

You and I both know there’s a lot of “work from home” and “business opportunity” scams out there. That’s why I am VERY picky about which resources I’ll recommend to my valued customers and subscribers. I won’t endorse any company’s product or service unless it receives a “YES” on each of the following eight criteria:

  1. Does the company have a proven track record?
  2. If a Business Opportunity: Is there an existing market or need for this kind of work?
  3. Are the materials and/or training high-quality?
  4. Are instructors, course developers, and/or service providers experts in their field?
  5. Is the organization committed to excellence in customer service?
  6. Is the course or program a good value for the money?
  7. Does the company offer a money-back guarantee?
  8. I have used the resource itself or had direct experience from a trusted colleague.  

Many of the links below are affiliate programs and if you decide to purchase something from that expert/company, Career Transformation Network may earn a referral fee.

Click on any link to begin…

Book Yourself Solid – Michael Port 

Booked Solid University offers a fun, collaborative, higher-education spirit to enhance the quality of your life and your business. It’s specially designed for service oriented business owners at any stage of business development or professional experience.

To participate in Booked Solid University you should:

  • Be an entrepreneur (business owner or principal, professional in your own practice, or commissioned salesperson).
  • Be committed to making lasting, meaningful, and productive change in your life.
  • Be a caring, loving, and service oriented person.

Mari Smith, Relationship Marketing Specialist- Dubbed “the Pied Piper of the Online World” by FastCompany.com, Mari Smith is a Social Media Keynote Speaker, Consultant and Trainer. She has a strong background in the world of relationships and internet technology, and has been a passionate leader in social media since early 2007. She has a large, loyal following on Facebook, Twitter and her blogs. After applying Mari’s proven Social Marketing methods, her clients typically experience a significant increase in traffic, subscribers, clients, affiliates, lucrative strategic alliances and targeted media attention.

DNA Marketecture™ – is an international creative development and strategic management firm focused on creating and strengthening brand performance, customer experience, and market ROI for new and existing businesses in the wine industry.We have all heard “Its in my DNA” but is it? “Everything shapes us and everything can be shaped by us. The genius in all of us is our ability to improve ourselves and our world.”

Our core objective at DNA Marketecture™ is to create businesses that are not held captive by their DNA, but are rather in balance where each individual piece of DNA is connected as part of the whole. Where the back of house business planning interacts seamlessly with the front of house experience environments.

“Creative process and environmental interaction creates the difference. Imagine a dashboard of knobs and dials continually being tweaked for performance.”

We start with the end in mind using a dynamic process of evaluation, analysis, strategy and execution to create your DNA Roadmap. We like to think of it as a philosophy that sparks a revolution of business innovation in fulfilling the promises made by our clients to their customers. By answering the questions, we discover and connect your Message, Product, People and Place, to understand, and help you build “The essence of your business™.”

Suzanne Falter-Barns – spent 12 years working on Madison Avenue branding big products and inventing major ad campaigns. She came up with campaigns for Irish Spring Soap, Wonder Bread, Colgate Toothpaste and hundreds of other products. And I created brands and new products for mega companies like Colgate Palmolive, The New York Times, Conde Nast and Hearst Publishing.

And guess what — branding you and your business or practice is no different than branding a bar of soap or a new magazine. Because it’s all about expressing the inner essence that draws people to you. It’s about defining and naming the special thing — your Unique Selling Proposition — that sets you apart and makes you … You.

Gary Brahlbegan his career in a small advertising agency in Dallas, Texas, and rose to positions of top management at some of the finest creative shops in the business over a span of some 31 years. At DMB&B Advertising in St. Louis, Missouri, he wrote copy and supervised staff on such blue chip accounts as Anheuser Busch (Michelob Beer) and Southwestern Bell. As Executive Creative Director at GSD&M Advertising in Austin, Texas, Brahl wrote award-winning TV, radio, print and collateral copy for Southwest Airlines, Chili’s Restaurants, Coors Beer, The Wall Street Journal, and many more of the country’s top advertisers. On the management team of SKG Advertising in Las Vegas he helped propel that fledgling agency to national prominence in the hotel/hospitality arena. Brahl continues to write copy in all media for clients around the world.

The Center for Personal Reinvention - Dr. Joe Rubino is an internationally acclaimed expert on the topic of self-esteem, a life-changing personal development trainer and success coach and best selling author of 9 books and 2 Audio sets on topics ranging from how to restore self-esteem, achieve business success, maximize joy and fulfillment in life and productivity in business. An acclaimed speaker and course leader, he is known for his groundbreaking work in personal and leadership development, building effective teams, enhancing listening and communication skills, life and business coaching and optimal life planning. He is also an expert Network Marketing trainer, author, coach, leader and consultant.

The Savvy VA- Kathleen is a small business owner who founded The Savvy VA in early 2007. After offering a variety of services to her clients, she was introduced to WordPress and has not looked back. Passionate about helping her clients get found on the internet, Kathleen offers several WordPress design and support packages. 

Kathleen has recently added a course called “WordPress Site in a Day” where she goes onsight to teach the basics of WordPress. Each person leaves the course with a fully functioning site.  This format has been met with rave reviews.Kathleen is an accomplished artist and designer, and a headpiece from her “Women’s Warrior Wear” line of textile sculptures won her a fairly prestigious award in the recent past. Her educational pursuits have seen her train as a life skills coach way back in 1992, but forever on a quest for new knowledge, her more recent education has been in both cultural anthropology and art history.

Kelly K. O’Neil, Chief Entrepreneurial Officer and Founder “The Boss Lady” – Kelly is passionate about helping entrepreneurs think big, play bigger and step out into the spotlight to build highly profitable businesses that help create transformation in the world so that they may live a truly extraordinary life.

Brand Your Purpose, Marcia Bench  is committed to helping entrepreneurs blend spirituality and life purpose with proven biz and marketing principles Using my experience as a serial service entrepreneur, I coach and teach SOHO’s how to succeed with heart.

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